In their new book, The Mindset List of the Obscure: 74 Famously Forgotten Icons from A to Z, Boston College alumnus Ron Nief and his co-author Tom McBride, creators of the Beloit College Mindset List, explore 75 American culture icons once-famous and now forgotten. From Abbott and Costello to the singing telegram, the book is filled with facts, trivia and photos, that will educate young readers and make older readers nostalgic for days gone by.